events calendar
Join small scale online live events for members! Practice skills, get inspired in brainstorm sessions, and nerd out with expert talks on hot topics.
Discover your 'Brand Drives'
This month, BTC member Nanda Idink is sharing the 23plusone method, a scientific method that helps brand builders tap into these 24 emotions or 'drives'.
Canva Training by Ankie
This month, BTC member Ankie Gijsel, a Canva expert, has generously offered to show us the trade tricks!
Brand Jam: Fairphone
Flex your brand-building muscles as we dissect the power of Fairphone's ethical brand in this interactive workshop.
Workshop: Requesting and Receiving Feedback on Brand Work
Feedback is super scary. It's easy to run away from it. Join us to learn the super simple technique for requesting and giving feedback on brand work that we used on the Divorce Coach.
Community Conversation: Decolonizing Impact Brands
Is your brand knowingly or unknowingly perpetuating single stories about Africa, neocolonial thinking or racism? This September we're having this tough conversation as a community.
Brand The Change Social
We're blocking this date for a special social event. More info coming in June.
Purpose Practice
How do you write a winning purpose statement? Come practice writing yours with us!
Masterclass on Team Culture
Culture eats strategy for breakfast. Join us as BTC all-star Ángel Figueroa Mayordomo will be teaching a masterclass on Team Culture this April!
Pride Amsterdam Case Study Launch
This month we’re celebrating the launch of a new brand case study with a full-on brand fest!
Cartooning for Sanity
Join Anne Miltenburg & Gautam Shah for a 60-minute guided workshop to learn how cartooning helped them tackle career doubts and world overwhelm.
How to run a diversity brand audit
Anne and Wanjiru will share the process they went through to make a technology brand more gender inclusive.
Doing The Inner Work for your Personal Brand
Join Anne Miltenburg for a 90 minute guided exercise to help you to overcome self-sabotaging thoughts and address some of the deeply buried (mis)conceptions we all have around self promotion.
Fireside Chat with Carlos Saba (Happy Startup School) on Finding Your Voice
It’s a loud world out there. How do you find your own unique, compelling voice?
Personal Brand Challenge Session 4
Join us for the final hangout, Session 4 of our personal branding challenge, where you'll create a plan to bring your brand to life.
Personal Brand Challenge Session 3
Join us for Session 3 of our personal branding challenge, where you'll focus on your positioning in your sector/ market and your unique value proposition in comparison to your audiences' alternatives.
Personal Brand Challenge Session 2
Join us for Session 2 of our personal branding challenge, where you'll focus on your audiences, the challenges they are facing and how you offer a solution and value.
Personal Brand Challenge Session 1
Join us for Session 1 of our personal branding challenge, where you'll gain clarity and define your unique identity, guiding you towards what you want to be recognized for.
Cases Over Coffee: MOYU rebrand with Maja Grcic
Let’s learn from great change-making brands.
Skillshare Session with Veronica Fossa on designing events that connect
This month we speak with BTC Almuna, Community Member and Event Designer, Veronica Fossa. She will share her best tips on how to design events that connect.
BTC Speed Dating
This September we're creating a speed dating event: a 60-minute fun and fast-paced mixer to make a new professional friend with benefits.
Fireside chat: Joachim Westerveld on Investing in Brand
This August, we’re talking to Joachim Westerveld about how investors look at the value of brand building.
Fireside Chat about navigating a career in branding with Alvin Chan (creative director Nike, G-Star, Samsung)
We're joined by Alvin Chan, who has 30 years of experience creating world-class work for brands like Nike, G-Star Raw and Samsung.
Playground session 3: Reframing
Some people just stick to the status quo: others like to see the world differently. Reframing is a technique to uncover, challenge and then overturn assumptions. It is a powerful way to find a new angle for a brand for change.
Playground session 2: Audience Detective
You have a product - but who is your audience exactly? It feels like looking for a needle in a haystack - if you even know where the haystack is to begin with.
Playground session 1: Brand Strategy Jam
Brand strategy has a reputation for being complex and boring. It doesn’t have to be. In groups of three, we will develop a brand strategy on a page for a mystery product.
Fireside Chat about finding purpose in your work with Arjen Klinkenberg (creative director at Tony's Chocolonely)
This month, we're talking to the 'creative guru' behind the Tony's Chocolonely brand, Arjen Klinkenberg, about building a career of purpose.
I Am Remarkable Workshop
Community member Lungiswa Mzimba will be leading this "IamRemarkable" session— a Google initiative empowering women and other underrepresented groups to celebrate their achievements in the workplace and beyond.
Fireside Chat with Elodie Boyer about the purpose of beauty
We're chatting to French brand strategist Elodie Boyer about what it takes to create world-class creative work.
Cases Over Coffee: Eye Film Museum with Marieke Griffioen
Marieke shares one of her client projects and how she ensures the brand implementation is on point.
Think Tank on brand archetypes
Ask a question / help find answers to members’ tricky brand challenges
Fireside Chat: How to manage a rebrand, with Flutterwave + Verve
This March, we talk to Ted Oladele (VP of Design and Product Development at Flutterwave) and Rindor Golverdingen (Creative Director at Verve) about the Flutterwave rebrand process.