This July we are hosting a conversation with special guests Dr. Carlos Saba (co-founder of the Happy Startup School) and Ben Johnson (the Happy Pricing Course), about (wait for it!)... Money.
As humans, we have a problematic relationship with money. We rather not talk about it.
Add to that the complexity of our emotions around money when it comes to "doing good", and the problematic perception of the value, cost and return on investment of branding, and you have a perfect storm of issues.
And yet...
Money is the oil that allows your organizational wheels to spin. A sustainable income source allows you to do the work that will make a difference in the world.
Recurring revenue will allow you to reinvest in growing your supporter base, and consequently, growing your impact.
Pricing is an important signal for a brand: are you 're-assuringly expensive'?
Let's discuss! How can we find a 'happy price' for our products and services? And how do we create a healthier relationship with money?
Does this sound familiar:
You allow yourself to make some money while doing good, but not too much (after all, mother Theresa cannot be driving a Ferrari).
You are hesitant to ask for the money you think your work is worth.
You need to get thousands of people on board with an idea for change, but you are expected to do so on a shoestring budget, because after all, brand and marketing are overhead.
Let's crack some of our dysfunctional beliefs about money, so we can price our work more confidently, and start making the change we want to see in the world happen.
Join me, Carlos, Ben and your fellow community members.
More on Carlos' and Ben's work on happy pricing:
https://www.happypricing.co/
Dive into some of their conversations on money and pricing here:
https://www.youtube.com/channel/UCidbcth_I94UCLixsnjQm-Q
Event Details
This event is hosted at 3pm/15.00hrs Nairobi time - 2pm/14.00hrs Paris - 1pm/13.00hrs London
Access is free.