Don't just paint it rainbows!

As awareness and demands for meaningful corporate allyship grow, companies engaging in pinkwashing risk backlash from both the LGBTQ+ community and the general public, leading to reputational damage and loss of trust

Let this book change how you think about your work and the world.

The Pride Amsterdam brand case study is a master class on how to move with the times, and how to be flexible and inclusive while staying true to your values.

Marine biologist Dr. Johnson is a pro at leveraging her professional profile and clear communications to make change happen. She shares her experience with BTC.

Alex Weller, Marketing Director at. Patagonia shares the brand's fifty-year journey from its humble beginnings to the billion-dollar industry-leading brand.

The last thing the world needs right now is more stuff. Here are some tips to refuse, reduce and recycle.

B Corp certification - breaking down the art of writing purpose statements that are B Corp-worthy and totally you.

Last month, Anne Miltenburg spoke to Arjen Klinkenberg, creative director and brand guru at Tony's Chocolonely, about finding purpose in your work.

Policy Advisor Simon Anholt has a thing or two to say to brand professionals who want to dip their toes into the complex world of nation branding.

Greo Belgers, Director of Marketing at Triodos Bank, shares the behind-the-scenes story of building one of the first ethical banks in Europe.

Dr Carlos Saba and Anne Miltenburg chat about the relationship between pricing and personal brand.

Having trouble defining your values? Here is a tried and tested team exercise that will help you uncover which values really matter to your brand.

When you are growing your brand, inevitably you will ask yourself: ‘Do we need a new brand for this?’ That’s brand architecture territory. Que the horror music.

Joachim Westerveld shares how people are the secret to his brand building success.

Will a little competition for Twitter make the internet a safer and more equitable place? The launch of Threads got us thinking, and talking. Listen to the 8-minute micro podcast.

Three fun-filled Friday sessions to train our brand thinking brain, get creative, and discover lots of new insights.

What readers have told us about the big aha-moments while reading Brand The Change, the book.

Take control of your narrative and learn to influence how people perceive you, so you can rally the support you need to make a difference.