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Out now: Brand The Change in Arabic!
I am so excited to share this news, because it has been three years in the making: our book has been translated to Arabic, and contains two extra case studies from the Middle East!
More great branding tools and resources
These five tools and resources are the perfect companions to our book, Brand the Change. They offer an extra layer of depth if you are building a personal brand or a community, if you want to improve your storytelling or dive deeper into your product or service's value proposition.
What we learned from crowdfunding the Branding Toolkit for Changemakers
In October 2015, we ran a 28 day crowdfunding campaign on Kickstarter to raise the funds to develop our Branding Toolkit for Changemakers. We received an incredible amount of support and managed to raise 103% of our goal. The toolkit was published last month, and now that we can take a step back and look at the process of developing a book and running a crowdfunding campaign, we thought it would be interesting to share our experience with others who might be thinking about crowdfunding as a way to fund their project.
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