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Inspiring brands for change: Triodos Bank
Greo Belgers, Director of Marketing at Triodos Bank, shares the behind-the-scenes story of building one of the first ethical banks in Europe.
Inspiring brands for change: Frank About Tea
The founders of Frank About Tea are frank about what they do well, and even more frank about what they don’t do well yet.
Inspiring brands for change: Dutch Weed Burger
A transcript of a talk by Mark Kulsdom, Founder of Dutch Weed Burger, where he shares on his journey as an animal rights activist and how he made the transition from fighting big corporate to inspiring them to become the change we need.
The Ministry of Peace
How reframing your brand’s purpose helps to find inroads to organizational change
Inspiring brands for change: Soko
The artisan craft industry is the second-largest employer in the developing world. Its workers are also some of the most disenfranchised. Soko is bringing Kenyan crafts to fashion-forward consumers worldwide.
Place branding in the city of cheetahs
When the invitation to give a workshop at a social innovation event in Nairobi dropped into my mailbox this spring, I was surprised. The invitation raved about Nairobi as THE case study for cities across the world who want to become hubs for social innovation. Really? I thought… Nairobi? In retrospect, I have to admit, I was pretty clueless.
Inspiring brands for change: Easkey Britton
Personal branding is a hype that seems here to stay. If we can manage to go beyond mere personal aggrandizement, it can be a force for good. Case in point: surfer, activist and scientist Easkey Britton.
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