Hosted online | Members only
3.30PM BERLIN • 5.30PM NAIROBI

Do you have trouble describing what it is you do?

For many of the most interesting people I know, the most daunting question is a simple one: ‘What do you do?’.

Especially for people who are finding new ways to create change, there isn’t one title that accurately captures our work.

‘Start with WHY’ may be all the rage, but other people still need to understand your WHAT in order to hire you, fund you, support you, or buy from you.

Without a clear answer to ‘what do you do?’, you waste a lot of time explaining yourself. People misinterpret and misrepresent your work. You lose opportunities.

It’s more than a communication problem: having a clear label for what we do is existential to our sense of worth and well-being.

This is a fun, 90-minute guided brainstorming session with peers from BTC and the Happy Startup community to help you get unstuck and creative about how you describe what you do.

These are some of the 50 exciting job titles the BTC and HSS community created in last year's session:

Courage cultivator, Business Jester, Brand birther, Brand distiller, Startup doula, Meaning miner, Life dancer...

This is a members only event. Become a member to join.

To learn more about this session, read Anne's article: "Do You Have Trouble Describing What You Do? TED Speaker Titles Offer Some Helpful Clues."