At the start of the new year, we thought it would be great to bring our brains to the gym and dissect a brand for change we love: Oatly! Join us for a super fun and informal online group session to break down the power of the Oatly brand using the Brand Thinking Canvas.

We are hosting this session at a different time of day than usual, so hopefully, some of our members in Australia and the East Asia can also join at a reasonable hour.

🧠 We will be working with the tools from the book, so this is a great event to join and pick up some tips on how to use them for your own brand

🕵️ Steal like an artist: pick up some ideas from Oatly and apply them to your own context

🤓 We'll learn from each other's perspectives on the brand - what's a strength, what could be improved?

⚽ We'll break out in smaller groups so you will meet new people and we can all get to know each other better.

🧑‍🏫 If you are a brand professional looking to learn more about facilitating brand workshops with the canvas online, this is a great one to join to see me in action on Miro!

We'll document the analysis and share the results here in the community for everyone to use.

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